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Valora Estates
Real Estate Brand

Industry: Real EstateService Provided: Paid Advertising

The Challenge

Valora Estates had an impressive portfolio, but their listings weren’t getting the attention they deserved online. They needed more than just posts — they needed a performance-driven ad strategy that spoke to the right buyers at the right time.

Our Strategy – Paid Advertising

  • Designed elegant, lifestyle-driven ad creatives highlighting their most desirable listings.

  • Launched targeted campaigns across Meta and Google to attract:
    • Relocating professionals
    • UK-based property investors
    • Local high-intent buyers

  • Utilised lead form ads and retargeting to keep Valora top-of-mind for browsers who didn’t convert right away.

  • Messaging centered around exclusivity: “Signature Residences - Now Ready to Welcome You.”

 

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🔍 Before Reform Digital

  • ❌ Low engagement on property ads

  • ❌ 0.9x ROAS (barely breaking even)

  • ❌ Avg. 8–10 inquiries per month

  • ❌ No structured targeting or retargeting

  • ❌ Generic ad creatives that blended in​

📈 Results After Reform Digital

✅ 4.5x ROAS (Return on Ad Spend)
✅ 61% increase in qualified buyer leads
✅ 2.2x faster sales cycle on promoted properties
✅ Reduced cost per lead by 47%
✅ Property ads reached 28,000+ targeted users in 30 days

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Results

✅ 4.5x Return on Ad Spend
✅ 61% more qualified buyer leads in 30 days
✅ Faster sales turnover on key properties

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